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Universität zu Köln

Wirtschafts- und Sozialwissenschaftliche FakultätDigital Transformation and Value Creation

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Sommersemester 2018

Wintersemester 2017/2018

Prof. Dr. Hernán Bruno

Prof. Dr. Jörn Grahl

Prof. Dr. Detlef Schoder

Prof. Dr. André Marchand

Prof. Dr. Dainis Zegners

Strategy and Economics of Platforms

Sommersemester 2017

Wintersemester 2016/2017

Prof. Dr. Hernán Bruno

Marketing Data Analysis and Visualisation in R

Prof. Dr. Jörn Grahl

Prof. Dr. Werner Reinartz

Business Project I feat REWE - Developing a business concept for an online food retailer
Business Project II feat REWE - Developing a marketing plan for an online food retailer

Prof. Dr. Marc Fischer

Business Project: Challenging Extremism in the Digital Environment
Bachelorseminar - "Digital marketing strategies"

Prof. Dr. Detlef Schoder

Information: Management, Strategy, Value Creation with Digital Goods

Prof. Dr. Johannes Münster

Media Economics

Sommersemester 2016

Wintersemester 2015/2016