Prof. Dr. André Marchand

• Masterseminar Marketing
• Marketing of Digital Innovations

Prof. Dr. Jörn Grahl

• Introduction to Network Science
• Advanced Seminar: Data Science in Practice

Prof. Dr. Hernán Bruno

• Marketing Data Analysis and Visualisation in R
• Methods of Marketing Mix Management (MoMMM)

Prof. Dr. Hernán Bruno

• Marketing Data Analysis and Visualisation in R
• Methods of Marketing Mix Management

Prof. Dr. André Marchand

• Masterseminar: Replication Studies in Marketing
• Principles of Marketing

Prof. Dr. Jörn Grahl

• Data Science for Business Students
• Seminar on Digital Transformation and Value Creation

Jun. Prof. Dr. Dainis Zegners

• Regulation and Competition Policy in the Digital Economy

Prof. Dr. Hernán Bruno

• Marketing Data Analysis and Visualisation in R
• Methods of Marketing Mix Management
• Bachelorseminar Social Marketing

Prof. Dr. Jörn Grahl

• Social Computational Media
• Seminar on Digital Transformation and Value Creation
• Bachelorseminar LS Prof. Dr. Jörn Grahl
• Hauptseminar Digital Transformation and Value Creation

Prof. Dr. Detlef Schoder

• Bachelorarbeit LS Prof. Dr. Detlef Schoder
• Bachelorseminar LS Prof. Dr. Detlef Schoder

Prof. Dr. André Marchand

• Marketing of Digital Innovations
• Bachelorseminar: Marketing bei Spielfilmen

Prof. Dr. Dainis Zegners

• Strategy and Economics of Platforms

Prof. Dr. Hernán Bruno

• Methods of Marketing Mix Management
• Value Creation in the Digital World

Prof. Dr. Jörn Grahl

• Data Science for Business Students
• Seminar on Digital Transformation and Value Creation

Jun. Prof. Dr. Dainis Zegners

• Regulation and Competition Policy in the Digital Economy

Prof. Dr. Hernán Bruno

• Marketing Data Analysis and Visualisation in R
• Methods of Marketing Mix Management
• Bachelorseminar Social Marketing

Prof. Dr. Jörn Grahl

• Social Computational Media
• Seminar on Digital Transformation and Value Creation

Prof. Dr. Werner Reinartz

• Business Project I feat REWE - Developing a business concept for an online food retailer 
• Business Project II feat REWE - Developing a marketing plan for an online food retailer 

Prof. Dr. Marc Fischer

• Business Project: Challenging Extremism in the Digital Environment
• Bachelorseminar - "Digital marketing strategies"

Prof. Dr. Detlef Schoder

• Information: Management, Strategy, Value Creation with Digital Goods

Prof. Dr. Johannes Münster

• Media Economics

Prof. Dr. Hernán Bruno

• Value Creation in the Digital World
• Seminar on Marketing in a Digital Environment

Prof. Dr. Jörn Grahl

• Data Science for Business Students
• Seminar on Digital Transformation and Value Creation

Prof. Dr. Esther Kang

• Consumer Learning in Digital Environments
• Consumption in the Digital Age

Prof. Dr. Hernán Bruno

• Methods of Marketing Mix Management
• Seminar on Digital Transformation and Value Creation

Prof. Dr. Jörn Grahl

• Social Computational Media
• Seminar on Digital Transformation and Value Creation