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Research Interests

  • Online Retailing
  • Digital Transformation
  • Social Media

 

Responsibilities

Teaching

Administration

CV

Education:

  • 2017           UoC, Marketing and Digital Environment (Prof. Marchand), Doctoral Student    
  • 2015-2017 WWU Muenster, M. Sc. Business Administration
  • 2011-2015 WWU Muenster, B. Sc. Business Administration

Practical Experience:

  • 2015-2017 WWU Muenster, Department of Marketing and Media Research (Prof. Hennig-Thurau), Student Assistant
  • 2015           L’Oréal Deutschland GmbH, Intern
  • 2014           Karstadt Warenhaus GmbH, Intern
  • 2012-2014 Symposium Oeconomicum, Marketing