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organized by Prof. Dr. Werner Reinartz

5th Symposium 22.05.2017 :

 Please note: the room has been changed to:

Universität zu Köln

Hauptgebäude (100)

Alter Senatssaal inkl. Dozentencafé

Albertus- Magnus-Platz 1

50923 Köln

 

 

Schedule (PDF Download) Register here until 17.05.2017

  • 08:30 - 09:00 Registration
  • 09:00 - 09:15 Welcome, Prof. Dr. Werner Reinartz, Professor of Retailing and Customer Management, University of Cologne
  • 09:15 - 10:25 Prof. Dr. Hernán Bruno, Professor of Marketing, University of Cologne
  • 10:25 - 11:35 Prof. Dr. Enric Junqué de Fortuny, Rotterdam School of Management
  • 11:35 - 12:00 Short Break
  • 12:00 - 13:10 Prof. Dr. S. Sriram, University of Michigan, Ross School of Business
  • 13:10 - 14:10 Lunch Break
  • 14:10 - 15:20 Prof. Dr. Cait Lamberton, University of Pittsburgh, Katz Graduate School of Business
  • 15:20 - 16:30 Prof. Dr. Stefan Wagner, ESMT Berlin
  • starting 16:30 Get together

Speaker